Book Fair Promotion Ideas
To help you out, I’ve put together a comprehensive list of 101 book promotion ideas that will take your marketing game to the next level. From traditional methods to cutting-edge digital tactics, there’s something for everyone here https://aviator-game-online.net/. Let’s dive in!
Authors like Colleen Hoover frequently participate in collaborative projects, boosting visibility for all involved. Romance author groups often organize box sets and joint giveaways, showcasing the power of collective marketing. Successful mystery authors have used newsletter swaps to introduce their work to new readers. Even cross-genre collaborations, such as podcast guest appearances, can connect authors with different but potentially interested audiences.
You can find bloggers who invite authors to write a guest post. However, to actually produce sales based on a site’s subscribers, you’ll need to research whether their interests align with your target readers. If not, you may spend hours preparing your guest post but gain no sales.
Book Promotion Ideas for Libraries
If you are looking for WHAT to post online for visibility, then check out the 70+ ai-customized for your next book idea/launch templates filled with literally 1000s of social posts, email copy and more. Pagewheel uses ai to assist YOU and free you up to do what you love to do…write.
Let’s start with the foundation: the places you’re sending readers to actually learn about—and buy—your book. These landing pages (also called “funnels” by the marketing folks) work behind the scenes to make your book discoverable and desirable. Check out an in-depth resource here on the Pagewheel blog on each of these and how to easily create them:
Reviews are the lifeblood of book sales. Reach out to bloggers, book clubs, and platforms like NetGalley to secure early reviews. You can also use paid services like Kirkus and Reader’s Favorite for professional reviews.
Angela Hursh leads an outstanding team of marketing and training professionals at NoveList, a company dedicated to helping libraries reach readers. A 2023 Library Journal Mover & Shaker, she has also created courses on LearnwithNoveList.com designed to help library staff learn how to create effective marketing. Before her job at NoveList, Angela led the content marketing team for the Public Library of Cincinnati and Hamilton County. She also has more than 20 years of experience as an Emmy-award-winning broadcast TV journalist.
Social media is your megaphone to connect with readers. Identify platforms where your audience spends time (TikTok and Instagram for YA authors, LinkedIn for business writers) and post regularly. Share excerpts, behind-the-scenes moments, or fun challenges. Don’t forget to engage with your followers—real relationships build real results.
Social Media Book Promotion Ideas
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You could actually post write-ups that are totally different from your book but could still reach your targeted audience: for example, your journey as an author and how you courageously took the first step to publish something you wrote. Also, you could share your knowledge about writing that aspiring authors and even students could use in their own writing.
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As a rule, you should take the time to research the best times to release your content. Once you find out the best time, you should make a social media calendar for yourself. This will serve as a guide on when you should post your content.
Ensure they are visually pleasing and could compel potential readers to check out more of your content, and eventually your work. Some great examples of shareable content are images, snippets, “why” articles, “how-to” articles, and infographics.
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